Optimizing Your Twitter Account
The first part of Twitter marketing involves getting your
Twitter account fully optimized. This produces a great layoutthat people can identify when they first see your Twitter page.
You can even use this to let people know who you are when
leaving tweets on other feeds. The image profile and name
should be displayed on anything you post. Other details on
your profile may also appear when someone moves a mouse
cursor over your profile picture.
Get Your Account Ready
Prepare an account or handle that fits your needs.To get your handle ready:
1. When signing up for Twitter, enter your full name,
email address, and password.
2. Enter your mobile number if applicable.
3. Enter your user name. This is the main Twitter handle
that identifies you. This can be changed later.
4. List your interests. Choose categories and items that
relate to your business.
If you are running a bookstore, click the Arts and Culture
option, and select Literature. For an auto body shop, click
Lifestyle and then go for Car Culture. Entering these specifics
helps to make your Twitter posts more relevant to people who
share those interests. This allows your Twitter feed to be easy
to spot on other feeds.
5. You can choose to select people who have interests
similar to yours. You could add credibility to your
handle if you have a few people to follow from the start.
Your account should be ready to utilize at this point. Now you
can use Twitter to promote your business.
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